Cagiva is reborn as an electric motorcycle brand with affordable small bikes
The famous Italian motorcycle brand Cagiva looks set to make a comeback with a new range of motorcycles. Except unlike its classic gasoline models, Cagiva...
Harley-Davidson faces tough situation in motorcycle business
The news for Harley-Davidson, America’s most famous motorcycle manufacturer, looks bad. In business for 116 years, Harley disappointed Wall Street this week by saying it...
Does loyalty to the motorcycle brand still exist?
Thoughts on Motorcycle Brand Loyalty It used to be conceivable that if you were happy with buying a new (or even used) motorcycle, you would...