Suzuki Named Most Reputable Motorcycle Brand of the Year
The legendary name in the motorcycle world, Suzuki, has been deemed worthy of a new award after its success in the industry. In this context, Suzuki was selected this year as the “Most Reputable Motorcycle Brand of the Year” at the ONE Awards Integrated Marketing Awards organized by Marketing Turkey, and won this award for three consecutive years. Commenting on the matter, Suzuki Motorcycle Brand Manager Emre Acar said, “As Suzuki Turkey, we have reinforced the brand strategy we created by taking inspiration from the history of motorcycles. approaching 70 years, with Hayabusa, which we launched. in 2021, and that we have been deemed worthy of the most prestigious award of the year three years in a row by a public vote. It is very valuable to him.
Suzuki continues to crown its achievements with awards. Suzuki, one of the world’s leading Japanese automakers, has been deemed worthy of an award at the ONE Awards Integrated Marketing Awards held in cooperation with Marketing Turkey and market research firm Akademetre. The event organized on the basis of research on the measurement of reputation performance and brand value; This year, it took place in almost 70 categories. At the ONE Awards Integrated Marketing Awards, the brands and business partners who increased their reputation the most during the year were determined through face-to-face interviews with 12 people in 1,200 provinces. at Suzuki It was voted “Most Reputable Motorcycle Brand of the Year” by the public jury in the ONE Awards Integrated Marketing Awards.
“Inspired by the history of our Suzuki motorcycle, we create our brand strategy”
Commenting on the matter, Suzuki Motorcycle Brand Manager Emre Acar said, “We shape our entire brand strategy by drawing inspiration from Suzuki’s motorcycle history, which is approaching 70 year. The legendary Hayabusa, returning to the streets in 2021, further boosted Suzuki’s image. By adding Japanese technology to the motorcycle world, Suzuki allows us to establish strong bonds with motorcycle enthusiasts and create a portfolio of very loyal customers. Despite all the negative conditions experienced during the pandemic period, we are happy to reunite Suzuki with motorcycle enthusiasts, especially in the positive increase in the motorcycle market due to the trend towards individual mobility. We would like to thank all my teammates, our valued agencies and Marketing Turkey who contributed to this award. This prize, which was awarded to us three years in a row following the vote of the public, is very precious to us. We will continue to build on our successes and make a difference in the industry.